The Podcast for Sales & CRM Nerds

See The Tools In Real Demos
With the Founders Themselves

Live, unscripted CRM and AI tool demos — directly with the people who built them. No fluff. Just what works.

Talk With Wes → Compare CRMs

Listen on your favorite platform

Apple Podcasts Spotify YouTube Get The Daily

Featured Guests & Tools

Real demos. Founder-level conversations. Tools that actually move the needle for small business sales teams.

Episode

Insightly CRM

Easy, powerful, and affordable online Customer Relationship & Project Management Software used by over 400,000 small businesses worldwide.

CRM
Episode

Nimble Social CRM

Social CRM Simplified. Turn Communities Into Customers. The relationship-first CRM built for teams who live in their inbox and social feeds.

Try Nimble →
Episode

SharpSpring

Marketing Automation: Powerful. Affordable. For Everyone. A full CRM and marketing automation platform built for agencies and growth-focused teams.

Marketing Automation
Episode

ActiveCampaign

Finally, marketing automation that's powerful and easy to use. Customer experience automation that helps you grow your business at every stage.

Try ActiveCampaign →
Episode

LeadFuze

Lead Generation on Autopilot. Build targeted lists of ideal prospects automatically and keep your pipeline full without manual research.

Lead Gen
Episode

ConvertFlow

Acquiring Customers From Your Website Has Never Been Easier. Build personalized funnels, forms, and CTAs that convert your traffic into customers.

Conversion
Episode

Convrrt

The World's Easiest Landing Page Builder. Create high-converting landing pages in minutes — no coding, no designer, no excuses.

Landing Pages
Episode

Consensus

Overcome Group Buying Dysfunction. Intelligent demo automation that helps buyers self-discover value and accelerates complex B2B sales cycles.

Sales Enablement
Episode

Bizzflo

Sales and Marketing Automation For The Rest of Us. A streamlined platform built for small businesses who need results without enterprise complexity.

Automation
Episode

Badger Maps

Make More Sales In The Field Faster. The #1 route planner for field salespeople — optimize routes, check in on accounts, and close more deals.

Field Sales
Episode

Sales Message

Like "Gmail For Text Messaging." Two-Way Business Text Messaging For Teams — reach more prospects where they actually respond.

Messaging
Episode

Qurious

Real-Time Voice A.I. To Drive Sales. AI-powered coaching that listens to your calls live and gives reps the right prompts at the right moment.

AI Sales

And many more… New episodes drop regularly. Subscribe so you never miss a live demo.

Get Notified When New Episodes Drop

Subscribe once and get immediate notifications every time a new live demo with a founder goes live.

Subscribe Free →

Your Host: Wes Schaeffer, The Sales Whisperer®

Since 2006, Wes has trained salespeople, consulted on CRM implementations, and helped businesses from solo operators to Fortune 500 companies sell more — faster, at higher margins, with less stress.

On CRM Sushi, Wes puts the founders in the hot seat so you can see exactly how the tool works before you buy. No sponsored fluff. Just honest, live demos.

Book a Strategy Call →
722+Podcast Episodes
6,355+Students Trained
224+Video Tutorials
20yrsIn The Trenches